Hosanna Schumacher

Swiss Army Knife Digital Marketing Specialist

My passion is engineering solutions/innovating. I’m a systems thinker and I enjoy others who are logical, see the big picture and work autonomously toward a shared vision. A groundbreaker and team player, if there isn’t a framework, I create one. On a team, I’m a plant (creative) and a resource investigator. In my personal life and at work, it’s about service. I have a background in product marketing for technical products marketed to engineers. This time around, I am graduating with an associates in web design and certificate in graphic design. I deliver engineered solutions from logo design and product photography to css, javascript and PHP.

Diverse Student Flat Illustration

HOSANNA

Pictured is Hosanna Schumacher

Hosanna Schumacher

SWISS ARMY KNIFE DIGITAL MARKETING SPECIALIST

Diverse Spring Show Role:

Web Developer

Get to Know Hosanna

Special Thanks to Our Videographer Tyler Hardy

Click to See Source File ZanSchu All About Me Poster
ZanSchu All About Me Poster by Hosanna

ZanSchu All About Me Poster

In this poster of self, the SNPs of my genome take the place of where someone might put a self image. Sprinkled in the Matrix-esque DNA are words that describe me; the plethora of words and the poem I authored represent my verbal ability/learning style as well as my universe view.
View PDF Project Document  

Click to See Source File Universal Dance Studio Brand Development & Poster
Universal Dance Studio Brand Development & Poster by Hosanna

Universal Dance Studio Brand Development & Poster

For this brief, we drew slips of paper with a few instructions. Mine was a brand relaunch for a modern dance studio relocating downtown Seattle. Notice the siren playing Jimi Hendrix's guitar, the Experience Music Projects and other elements from Seattle center? I reused an alien invasion assignment. This is rendered entirely in vector.
View PDF Project Document  

Social Media Campaign with Events - Full Feature News

#TrashTag Challenge I-90 Edition, River City vs Lake City - Post Falls challenged Coeur d' Alene to see which community had more pride. We kicked off with an event with over 50 people picking up more than 70 bags of trash. We continued for an additional week, with a follow on event picking up trash to the state line. We were in the CDA paper twice and a full feature on the evening news. Visit our Facebook group to see the full media coverage.
Visit Our FB Group Villager League  

Web Site Design - Dante's Peak Out of Bounds

A simple brief assigned a web design for a ski hill. I made one for an out of bounds ski service for a fictitious ski hill - Dante's Peak at the town the namesake movie was filmed. The imagery includes scenes from the volcano erupting at Nevados de Chillán ski resort in Chile.

Photo Montage - Einstein & Linear Accelerator

I am an INTP - an architect, a creator and imaginer. So too was Einstein. I think about the universe in terms of a continuum where nothing ends or begins with no true separation - the fuzzy edges of particles and the separation of thought from chemical and matter, etc. In project planning and execution, I'm a resource investigator that makes things possible through systematic thinking.

Click to See Source File #BurberryBlack - Holiday Blast - Social Media Campaign
#BurberryBlack - Holiday Blast - Social Media Campaign by Hosanna

#BurberryBlack - Holiday Blast - Social Media Campaign

Burberry is on the forefront of social selling, one of the first brands to partner with Instagram for direct selling on the platform. Their annual spend on media is nine digits+. This was a class project with Tatum Hartley, SueLynn Parker and Rhett Candela. I conceptualized, managed and designed. Click on the image above for the full package.
View PDF Project Document  

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Red Celebrity Teas Logo and Brand Design by Hosanna

Red Celebrity Teas Logo and Brand Design

The brief for this brand design was to use a graphic of a celebrity in a logo for a brand Red Celebrity Teas. I created this rendition of Tea Leoni using a Illustrator gradient map to create her face. Her entire image is rendered in vectors.
View PDF Project Document  

ZanSchu All About Me Poster by Hosanna

ZanSchu All About Me Poster

In this poster of self, the SNPs of my genome take the place of where someone might put a self image. Sprinkled in the Matrix-esque DNA are words that describe me; the plethora of words and the poem I authored represent my verbal ability/learning style as well as my universe view.
View PDF Project Document  

Universal Dance Studio Brand Development & Poster by Hosanna

Universal Dance Studio Brand Development & Poster

For this brief, we drew slips of paper with a few instructions. Mine was a brand relaunch for a modern dance studio relocating downtown Seattle. Notice the siren playing Jimi Hendrix's guitar, the Experience Music Projects and other elements from Seattle center? I reused an alien invasion assignment. This is rendered entirely in vector.
View PDF Project Document  

Diverse Portfolio Website - CSS, HTML, PHP by Hosanna

Diverse Portfolio Website - CSS, HTML, PHP

For this website, diverse.welearndesign.com, I planned and created the backend as well as coding a good amount of the front end PHP, Javascript, HTML and CSS.
View PDF Project Document  

MinutePress Field Write-up & Newsletter Design by Hosanna

MinutePress Field Write-up & Newsletter Design

This newsletter layout is a good example of my Swiss eye. I like to use consistent proximity and design elements to create clean documents that are visually refined. I wrote the copy for this document as a field report. Click on the image above to see the fourfold PDF.
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ZanSchu In-house Style Guide by Hosanna

ZanSchu In-house Style Guide

This brand is dynamically sophisticated and the style guide demonstrates my technical and organizational writing and systems/process development and management capabilities. Click on the image above to see the .pdf document.
View PDF Project Document  

Photo Montage - Einstein & Linear Accelerator by Hosanna

Photo Montage - Einstein & Linear Accelerator

#BurberryBlack - Holiday Blast - Social Media Campaign by Hosanna

#BurberryBlack - Holiday Blast - Social Media Campaign

Burberry is on the forefront of social selling, one of the first brands to partner with Instagram for direct selling on the platform. Their annual spend on media is nine digits+. This was a class project with Tatum Hartley, SueLynn Parker and Rhett Candela. I conceptualized, managed and designed. Click on the image above for the full package.
View PDF Project Document