The brief for this brand design was to use a graphic of a celebrity in a logo for a brand Red Celebrity Teas. I created this rendition of Tea Leoni using a Illustrator gradient map to create her face. Her entire image is rendered in vectors.
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In this poster of self, the SNPs of my genome take the place of where someone might put a self image. Sprinkled in the Matrix-esque DNA are words that describe me; the plethora of words and the poem I authored represent my verbal ability/learning style as well as my universe view.
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For this brief, we drew slips of paper with a few instructions. Mine was a brand relaunch for a modern dance studio relocating downtown Seattle. Notice the siren playing Jimi Hendrix's guitar, the Experience Music Projects and other elements from Seattle center? I reused an alien invasion assignment. This is rendered entirely in vector.
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For this website, diverse.welearndesign.com, I planned and created the backend as well as coding a good amount of the front end PHP, Javascript, HTML and CSS.
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This newsletter layout is a good example of my Swiss eye. I like to use consistent proximity and design elements to create clean documents that are visually refined. I wrote the copy for this document as a field report. Click on the image above to see the fourfold PDF.
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This brand is dynamically sophisticated and the style guide demonstrates my technical and organizational writing and systems/process development and management capabilities. Click on the image above to see the .pdf document.
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Larchwood Farms has been in business for 30 years, and their website was similarly retro. To bring their online real estate up to date, I built a shopify site at larchwoodfarms.com. This included organizing the product catalog, search engine optimization, product photography and logistics research and planning for product delivery. Visit larchwoodfarms.com for some Idaho made huckleberry jam.
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#TrashTag Challenge I-90 Edition, River City vs Lake City - Post Falls challenged Coeur d' Alene to see which community had more pride. We kicked off with an event with over 50 people picking up more than 70 bags of trash. We continued for an additional week, with a follow on event picking up trash to the state line. We were in the CDA paper twice and a full feature on the evening news. Visit our Facebook group to see the full media coverage.
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A simple brief assigned a web design for a ski hill. I made one for an out of bounds ski service for a fictitious ski hill - Dante's Peak at the town the namesake movie was filmed. The imagery includes scenes from the volcano erupting at Nevados de Chillán ski resort in Chile.

Obligatory redesign of Zen Garden static HTML on zengarden.com.
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I am an INTP - an architect, a creator and imaginer. So too was Einstein. I think about the universe in terms of a continuum where nothing ends or begins with no true separation - the fuzzy edges of particles and the separation of thought from chemical and matter, etc. In project planning and execution, I'm a resource investigator that makes things possible through systematic thinking.

Burberry is on the forefront of social selling, one of the first brands to partner with Instagram for direct selling on the platform. Their annual spend on media is nine digits+. This was a class project with Tatum Hartley, SueLynn Parker and Rhett Candela. I conceptualized, managed and designed. Click on the image above for the full package.
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